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BeSpoke: The Smart Blog

Peek into the world of annual reports and venture beyond.

How far can you stretch an annual report? (Part One)

Every year, a sea of annual reports is churned out. Produced in their thousands across the world, they are often a source of information that’s momentarily appreciated and eventually forgotten. However, there have been instances when annual reports proved to be much more than a piece of statutory disclosure. These annual reports have helped expand the horizons of the industry, redeeming them of their short lifespans.

Online annual reports take up the 10 year challenge and beyond…

We are in the midst of yet another social media storm – the 10 year challenge! While the challenge is being criticized as a vain exercise by some, it serves as inspiration for a discussion on the whirlwind developments in the world of online annual reports.

Learn Now! Exposing the Hidden Worth of a Business through Integrated Reporting

Invited to speak at the third annual MENA Roadshow (2018) in Dubai, Dr. Vijith Kannangara, Chairman of Smart Media The Annual Report Company, explained how integrated reporting revolutionises shareholder engagement. It was a rallying call to investor relations professionals in the MENA region.

Watch Now! Mainstreaming Integrated Reporting in the Middle East

Integrated Reporting is changing the trajectory of corporate reporting across the world. From South Africa to Japan and across Europe, Integrated Reporting has been adopted by a multiplicity of corporates.

A tug of war: SEO and creativity in blogging

Creativity and an awareness of SEO (Search Engine Optimisation) are equally important for the success of a blog, particularly a company blog.

In Quest of Value: The Smart Story of Integrated Reporting

What is the actual value of a business entity? When you’ve been in the annual report business for over two decades this is a question you grapple with every day.

Add Flavour to Your Online Presence

You’ve launched your company’s social media profile, be it on Facebook, Twitter, Linkedin, Instagram, or any other network out there. The followers have started coming in, commenting and liking what you post. But then, things start moving slowly and your profiles get less attention.

Don’t Drop that Hat! Tips for Today’s Corporate Communicator

Corporate communications is the area of expertise that is concerned with creating, curating and disseminating key communications collateral between a company and all its diverse stakeholders. This field has a two-pronged approach, and is concerned with both the internal and external functioning of a successful organisation. In an arena of over-saturated content, how can corporate communications professionals ensure they do not drop any of the many hats they wear?

The Corporate Communicator’s Role in Sustainability Reporting

In this introductory series on sustainability and the corporate world, we have already discussed the basics of sustainability, the GRI guidelines and the UN’s Sustainable Development Goals, followed by some important case studies that have served as examples for our insights.

Long-Form Publishing on LinkedIn

One of the most exciting prospects of entering virtually any gaming world is collecting additional rewards. A luminous jewel hidden among trees could equip you with weaponry or a magic potion could give you the power of invisibility. The moment you collect these rewards you would notice that your life in the virtual space is prolonged and your score increased. In the world of social media, focus is primarily laid on exploiting trends for the benefit of the present. But when publishing on LinkedIn why not think long-term?