Smart people make smart communication choices. Have you chosen the right medium for your annual report?
To help stakeholders see where your company is heading use the correct medium for your annual report.
Any brush will do? Nope. The same is true for the medium of your annual report.
To serve your stakeholders well, choose the medium of your annual report with care.
Sundae on a plate! How are you serving your Annual Report?
Is your Annual Report leaving stakeholders out in the cold? If so you will have to re-think the suitability of your medium.
Shaving with a sword? It is like presenting an annual report in an unsuitable medium.
Presenting an Annual Report in an unsuitable medium is similar to asking someone to eat soup with a fork.
If your Annual Report is best suited to transform a regular chair into the perfect baby chair, you might have to re-think your strategy.
If your Annual Reports are the best substitute for the weights on your barbell, you might have to re-think your strategy.