Loading...

BeSpoke: The Smart Blog

Peek into the world of annual reports and venture beyond.

Snakes and ladders: the content approval process

The gaping mouths of colourful snakes and the inviting steps of the ladders are a part of most people’s distant childhoods. But if you are a social media content developer for your company, we bet you play snakes and ladders almost every day.

A tug of war: SEO and creativity in blogging

Creativity and an awareness of SEO (Search Engine Optimisation) are equally important for the success of a blog, particularly a company blog.

Mapping the Maze: The Basics of Branding

Whether it is in reality, fiction, film or a nightmare, we have all encountered mind boggling mazes. The only way to tame a maze is to be in possession of an accurate map.

The Annual Report Pickle

The Annual Report Pickle

Add Flavour to Your Online Presence

You’ve launched your company’s social media profile, be it on Facebook, Twitter, Linkedin, Instagram, or any other network out there. The followers have started coming in, commenting and liking what you post. But then, things start moving slowly and your profiles get less attention.

The Cactus and The Storyteller

It’s a prickly story indeed, but the world loves cacti as ardently as it loves corporate storytellers. Whether they are natural, artificial or a gold plated pendant found on a charm bracelet, cacti are intriguing. Similarly, corporate storytelling is the mantra by which all communicators in the business world live by, and it is admired and executed in a variety of forms.