In the days of old, ghostwriters wore a cloak of invisibility, but in 1921 this writing practice was given a name. Christy Walsh the founder of the Christy Walsh Syndicate coined the term ‘ghostwriting’ as he discovered a wealth of stories among the lives of sports legends in the US. During this period, professional ghostwriters were assigned the arduous task of writing autobiographies of prominent personalities.
We all love a good story, and better yet one that is true. Flipping through the pages of ‘Forbes’ or ‘Entrepreneur’, your sole aim could be to read the cover story, an interview with the business personality of the month. Even if you simply skim through the interview you will be motivated to start your day (it is almost as good as a mug of coffee).