It’s a prickly story indeed, but the world loves cacti as ardently as it loves corporate storytellers. Whether they are natural, artificial or a gold plated pendant found on a charm bracelet, cacti are intriguing. Similarly, corporate storytelling is the mantra by which all communicators in the business world live by, and it is admired and executed in a variety of forms.
The story of the seven blind men goes like this. Once upon a time, a group of visually-impaired gentlemen realised, after much consternation, that they had no inkling of what an elephant looked like. After much debating, they agreed to individually set off, find an elephant, feel it by touch, and to come back and (annual) report on their results.